YouTube “One Million Uses and Counting” Promotion with 3M

At BuyOnlineNow we wind up selling and carrying a whole lot of 3M Post-it Notes, and they recently caught my attention for a different reason via YouTube.

3M has done a remarkable job embracing social media with a current YouTube promotion going on. It actually started in March, but people can still enter until September 1. Here’s a sampling of their “One Million Users” promotion.

What I really like about this is that they’re able to take a generic product and create a huge amount of buzz about it. Check out their online promotion along with their official rules.

Actually, this isn’t the latest interactive promotion with Post-it Notes®. More on that soon (think Facebook).

Bookmark on Google :: post to facebook :: add to del.icio.us :: Bookmark Post in Technorati :: Digg it :: Stumble It!

4 Responses

  1. [...] Last week we mentioned a very cool and fun contest that the Post-it Note® team at 3M are promoting on YouTube. This isn’t the only way they’re going social on the Web. They also happen to have a [...]

  2. [...] Last week we mentioned a very cool and fun contest that the Post-it Note® team at 3M are promoting on YouTube. This isn’t the only way they’re going social on the Web. They also happen to have a [...]

  3. [...] Ableman and friends plastered the co-worker’s car with Post-It notes, took pictures of the resulting colorful design and posted them on Flickr. The whole thing turned into somewhat of a viral sensation.[...]

  4. [...] on September 11, 2008 by redstaplers It looks like user-submissions are over for 3M’s One Million Uses and Counting promotion, starting tomorrow you can vote for your favorite [...]

Leave a Reply